Hasbro
Global Experiences

HB Hospitality brings Hasbro’s most beloved brands to life in a new category of social resorts, combining immersive storytelling, entertainment, and hospitality. These iconic experiences spark imagination and connection for guests of all generations.

Global Reach
Hasbro’s immersive experiences are enjoyed by millions across the globe. (*Insert updated numbers here when available.*


30+ themed experiences in 12 countries | 50M+ guests annually | 15 global brand activations


Mission Statement

Hasbro Global Experiences - Entertaining and connecting generations of fans through the wonder of storytelling and the exhilaration of play. Hasbro delivers engaging brand experiences for global audiences

GLOBAL ICONS

Adaptable Across All Experiences

hese brands are household names with worldwide recognition with broad appeal across ages, cultures, and formats.


Classics With Rich Potential

Deeply loved, multi-generational brands that lend themselves to a variety of interpretations



Distinctive Gems

Brands that shine when experiences lean into their unique DNA